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A British label, founded in 1982 by Colin Willcox and specialising in New-Age: light instrumental, ambient, meditational and healing music.
The label also established branches in Australia and the United States, and worked in collaboration with other labels like Valley Of The Sun, Oreade Music, Nightingale and others.
The company was originally New World Cassettes, but in late 1987 they branched out in to publishing CDs and videos becoming New World Music.